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Training

LimeGreen's training courses are adapted to the specific needs of each client. We are happy to design courses for individuals or groups and will advise on the practicalities of your given budget. Please contact us with details of the type of training you are interested in and the number of trainees involved and we'll give you an idea of costs.

Media Training

A series of practical courses for professionals, based at or nearby the client's premises. All of the courses are founded on our belief that demystifying the media leads to improved communication. We specialise in training health professionals, but our services extend to all sectors. We offer:

  • one-to-one workshops for key individuals within your organisation
  • hands on training for groups
  • flexible length courses

Our courses are delivered by highly experienced broadcasters and print journalists.

Costs are dependant upon the size of groups to be trained, the level of expertise required, length of course, facilities available and 'added value' journalist exposure required.

All of our courses are bespoke and can be adapted to meet individual requirements. In particular our courses for health professionals include a high level of training on specialist subjects.

For details on the availability of training for other specialist professions, please email info@limegreenmedia.net

For example workshops click on the links below.

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Programme One. Media Awareness and Interviews

As health news continues to attract growing media attention, our most popular course provides those working within the health sector with some essential skills and includes mock broadcast interviews. It provides:

  • successful interview techniques for different outlets, types of programme and audiences or readerships, designed to boost confidence at all levels, enabling candidates to re-assess their strengths and weaknesses.
  • an understanding of news judgement through simulation exercises
  • practical 'hands on' experience of dealing with one or more key journalists
  • follow-on email and telephone advice as required.

Recommended length: one day. Cost dependent on numbers and resources required.

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Programme Two. Understanding the Media and Conducting Interviews.

The above programme, extended to two days, includes further practical workshop opportunities. A range of mock interviews are conducted during the training using different media approaches and styles.

Outcomes in addition to those above:

  • a greater understanding of the ways of broadcasters and the press
  • access to real journalists from a relevant sector (in a training capacity only)
  • perspectives on editorial judgment
  • a guide to the opportunities available for professionals and organisations to play a part in public debate
  • improved knowledge of how to positively influence media coverage, when and why.
  • more extensive skills on how to conduct yourself in an interview with a journalist
  • conducting a press conference

Recommended length: two days. Cost dependent on numbers and resources required.

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Programme Three. A bespoke communication masterclass.

One to one advice for key individuals within your organisation.

Do you need to conduct key broadcast media interviews? Do you need to troubleshoot the delivery of an upcoming difficult message? Will you be required to take part in press conferences? This course focuses on personalised training for individuals, which will lead to improved interview techniques and a greater personal awareness of strengths and weaknesses and how to manage them.

Individual workshop. Recommended length: 1 day.

NEW in 2008! Podcast Training

We offer training courses for organisations and individuals on the benefits of broadcasting via the web. Who, why and how are people using 'new media' to get their information? What are the implications for organisations and commercial companies? What does a digital audience want and what switches them off? We put broadcasting via the web into context and pass on simple techniques for turning information into podcasts.

If you want to use podcasting to get the latest information, a report, training resource or staff communication across to the widest audience in the most efficient way, we tell you how and train you in the specific techniques needed including;

  • writing
  • delivering a script to microphone or camera
  • technical skills

We will also work with print or online journalist staff who need podcasting skills including;

  • commissioning for audio or video
  • recording techniques
  • editing material

Troubleshooting

Are you planning the publication of a report which may attract controversy? Do you have a difficult message which needs to be delivered effectively?

LimeGreen have experience which enables us to prepare you to interact with the media at this time. Our troubleshooting training has previously helped national political figures, chief executives and project leaders to deal confidently with the press.

With specific expertise in health management and political issues, we will work with key individuals on a confidential basis.

Coming soon! Online media training modules for health professionals.

We are developing these right now and hope to make them available for download here soon. Email info@limegreenmedia.net if you have a specific interest and want to be kept informed.















“The training was rigorous, thorough and challenging. Feedback was constructive and supportive and it was evident that considerable time was spent preparing and tailoring the session to the needs of participants. I'm confident they are now completely equipped to effectively handle interviews and briefings.”

Director, Trimedia Harrison Cowley

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